Gorky Park ice cream

This ice cream has been a treat inseparable from a walk in the Moscow Gorky Park for decades, and it has remained true to the old-fashioned recipe. The aim to connect the historical value with modern recognition through design was achieved by developing patterns, inspired by key symbols of the Park`s life. Each pattern corresponds with one of the six flavours.

 

Typeface: Din. Printed offset using Pantone colours.

Art director — Misha Gannushkin

Client: Gorky Park

 

Silver Award in Packaging Food & Beverages category —
European Design Awards 2015